About This Service
Sales performance varies more widely than performance in almost any other functional role — and much of that variance is explained by fit. We apply validated sales assessments to measure the traits, behaviours, and approach that genuinely drive sales performance.
Where This Typically Breaks Down
- Charismatic sales hires who struggle in the actual rhythm of the role.
- Sales teams with wide performance variance and no structured explanation.
- Sales leaders developing everyone against the same generic framework.
- Repeat hiring mistakes in specific sales role types.
What This Service Focuses On
Applying validated sales-specific assessments to measure an individual's fit to a particular sales role — hunter, farmer, inside sales, key account, technical sales — and their likely behaviour across the sales cycle.
Who This Is For
- Sales leaders hiring into front-line and key account roles.
- B2B and B2C organisations with measurable variance across their sales teams.
- HR and talent leaders building structured sales selection practice.
Delivery Format
- Online assessment administration.
- Individual reports for hiring or development use.
- Role-benchmarked reporting matched to your specific sales roles.
- Interpretation sessions with sales leaders and HR partners.
Duration: Individual assessments turnaround within 2–5 working days. Role benchmarking and team-level projects run over 2–4 weeks.
What This Enables
- More confident sales hiring — with reduced cost of mis-hire.
- Better placement of existing sales staff across role types.
- Evidence-based, targeted sales development investment.
- A clearer picture of sales team composition and its implications.
Extending the work — Where it adds value, we can build a
tailored dashboard or tracking tool to keep assessment insight working across hiring, development, and team conversations over time.